We train entrepreneurs and
startup founders to help them
achieve better results!
We want them to do better, so we offer them our
expertise and work toward their business needs
if it is financial, strategy, Branding or leadership
to realize their goals
The training in Corporate Finance that we provide covers the fundamentals of banking, accounting, finance management, bookkeeping, corporate finance, and financial analysis.
Empower Your Financial Success: Navigating E-commerce, Marketplace Growth, and Pricing Strategies with Confidence
Mastering Marketing Excellence with Expert-Led Online Learning
Whether you want to learn or to share what you know, you’ve come to the right place. As a trusted destination for online learning, we empower organizations and individuals with flexible and effective skill development.
Fields of training:
We offer a well-planned sales skills training strategy that goes hand in hand
with a winning sales organization.
We make sure to guide sales professionals to be insightful with a consultative sales approach when they are considering a company’s solutions.
Program learning outcomes and content
WHAT WILL I LEARN?
Get the know-how, experience and the insights to be able to work and speak with authority in this face-paced industry. In short, you’ll be a skilled digital marketer, capable of building digital marketing strategies from scratch. We’ve added 8 new soft skill lessons to give you the most industry ready certification available, anywhere.
Management for startups
Financial Management for startups
Module Info & Overview
Educate clients in sound financial principles.
Assist clients in the process of overcoming their financial indebtedness.
Help clients identify and modify ineffective money management behaviors.
Guide clients in developing successful strategies to achieve their unique financial goals.
Support clients as they work through their financial challenges and opportunities.
Help clients develop new perspectives on the dynamics of money in relation to family, friends and individual self-esteem.
Navigate cultural and emotional aspects of money.
Personal Finance 101
Module Info & Overview
Master the essentials of budgeting for startups. Effective allocation of financial resources. Create a solid financial foundation. Gain the confidence to manage budgets successfully.
Investor Readiness
Module Info & Overview
Prepare your startup for investor engagement.
Craft a compelling pitch and business plan.
Address investor concerns and questions.
Attract and secure potential investors with confidence.
The Pricing Strategies
Module Info & Overview
Master competitive and profitable pricing. Optimize pricing for higher margins. Understand consumer psychology in pricing. Implement dynamic pricing for success.
Finance for E-Commerce
Module Info & Overview
Tailored financial solutions for e-commerce businesses.
Optimize profitability and sustainable growth.
Cost management and revenue enhancement strategies.
Expert guidance for e-commerce success.
Finance for Marketplace
Module Info & Overview
Navigate marketplace financial complexities.
Maximize revenue and profitability.
Effective financial management strategies.
Marketplace business growth with expert help.
Pricing Strategies
Module Info & Overview
Master competitive and profitable pricing.
Optimize pricing for higher margins.
Understand consumer psychology in pricing.
Implement dynamic pricing for success.
Marketing
market-driving strategies
Marketing Planning, Targeting, and Positioning
Module Info & Overview
Underneath your marketing strategy, you need to find solid objectives. This module helps you build a clear vision of your strategy, and makes it applicable with planning, targeting, and positioning:
– Identify the market selection
– Apply market segmentation
– Get introduced to Vals Framework
– Identify market positioning
Value Based Marketing
Module Info & Overview
Value-Based Marketing is a marketing strategy that focuses on creating value for customers. You will figure out how to identify customer needs and preferences, how to develop products and services that meet those needs, and how to communicate the value of those products and services to customers.
– Devise marketing strategies that create customer and financial value
– Develop marketing strategies that focus on customer relevancy
– Link marketing outcomes to financial value creation
– Craft an effective customer value proposition
Market-driven vs.
market-driving strategies
Module Info & Overview
A Market-Driven strategy is a conventional approach that focuses on understanding and responding to identified customer needs within existing or served markets. This strategy tends to be reactionary, focusing on adapting to and satisfying current market demands. It relies on short-term brand switching tactics to gain market share:
– Understand the differences between market-driven and market-driving strategies
– Learn how to develop a comprehensive marketing strategy
– Create innovative products or services that meet the needs of target markets
– Understand how to measure the effectiveness of a marketing campaign
Customer The Marketing Mix (4 P’s) +3 for services
Module Info & Overview
Before you start any marketing execution, you need to recognize how to develop a comprehensive marketing strategy, how to use the Marketing Mix of 6 Ps to influence consumer purchasing decisions, and how to measure the effectiveness of a marketing campaign:
– Identify the 4 Ps of marketing + 3 for services
– Design an effective and consistent marketing mix
– Deploy the marketing strategy through marketing tactics
– Identify strategies to maximize the chance of successful product adoption
Marketing Communications
Module Info & Overview
Individuals and organizations need to be empowered with the knowledge and skills necessary to excel in the dynamic world of marketing communications. In today’s rapidly evolving business landscape, effective communication is key to building strong brands, engaging audiences, and driving business success:
– Develop an integrated marketing communications mix
– Assess creative advertising
– Establish marketing communications objectives
– Use offline and online communications strategies
– Outline how to use marketing analytics as part of the communications mix
Customer relationships
Module Info & Overview
For you to be effective in the world of digitization, you need to delve into the art and science of building, nurturing, and leveraging strong customer relationships. In today’s highly competitive business landscape, effective customer relationship management (CRM) is paramount for long-term success:
– Explain the importance of building customer loyalty
– List the six factors of building customer loyalty
– Assess an organization against the five dimensions of customer service
– Describe how customer voluntary performance is a source of loyalty